Lauder & Rees Opticians

Case Study

Lauder & Rees

For Lauder & Rees we designed business cards, letterheads, optical cleaning cloths, case covers and even the new signage!

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What we did

On and Off-line Rebranding

LWDA carried out a full rebranding for Lauder & Rees. An established and well respected optical specialist in West London.

We created a full range of print media, press adverts and other marketing tools including a new look website.

Lauder & Rees Brand Identity Design
Business Card Design
Opticians Branding
Lauder & Rees Optical Cleaning Cloths

Lauder & Rees

THE
CHALLENGE

We needed to modernise the brand but keep reputation of this leading West London Optometrist intact. The client has a shop in Paddington but also has outlets in both of London’s leading Eye Hospitals. The updated identity could not have a negative impact upon the trust that the NHS had in their valued supplier.

THE
RESULT

From designing a new logo right through to a new website, we had to make sure the new identity worked across all on-and-offline touchpoints. We designed business cards, letterheads, optical cleaning cloths, case covers and even the new signage.

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